Hi! We’re Natalie and Tony Dal Pra – a two-person marketing team that knows how to move fast and make things happen. Both of us come from families of small business owners and bootstrappers, so we understand what it means to build something from the ground up. After years of working in growth, content, sales, and creative, we started Pace FWD to help other small teams do more with less.
Our process.
We talk. You talk more.
We start with a relaxed discovery call to learn about your business, your challenges, your audience, and what you’re trying to achieve. No pressure, no jargon — just a real conversation.
We dig in.
Once we know what makes your business tick, we audit what’s already in place (if anything), ask a few more questions, and identify where we can make the biggest impact, based on your goals, team size, timeline, and budget.
We build your plan.
We create a custom strategy or service roadmap that fits your business, not the other way around. This might include a mix of content, ads, email, design, or just one focused area. You’ll always know where your time and money are going, and why.
We execute together.
Once we’re aligned, we get to work — communicating clearly, adjusting as needed, and delivering work that actually moves the needle. We work fast, but we don’t cut corners.